Hey there! I’m so excited to team up with you to pull off something that’s going to be absolutely incredible for our community.
The Be Seen, Get Booked Summit is a 3-day event that will help service-based business owners use your expert strategies to get more visible and book clients so they can grow their business and work toward hitting their goals for this year.
On this page you’ll find all kinds of resources to make your life as a speaker as easy as possible and answer any questions you might have. If you run into a question I haven’t covered, please email me at email@example.com or ask over in the Facebook group.
As a speaker, you’ll also get totally free access to the All-Access Pass!
Okay, so let’s do a quick rundown of how this whole thing will work.
The event will run from Tuesday, September 3 to Thursday, September 5 with 4-5 pre-recorded presentations running each day. These presentations will include 35-40 minutes of content (with up to a 3-minute pitch), a worksheet that follows along with or complements the presentation, and a live chat.
While the presentations themselves are pre-recorded, all speakers are asked to attend their presentation time live to interact with attendees in the chatbox. There is no video component, so attendance in your favorite leggings is recommended!
Along with the live presentations there will be a Facebook group for attendees to hang out in, hold each other accountable, and ask all of us additional questions. If attendees have good questions while your presentation is going on, you’ll be able to go live in the Facebook group for a bit of an encore to answer those questions, connect with the attendees, and provide even more value. This additional Facebook live is not required, though.
Leading up to the summit, we’ll have two weeks to promote the event. I’ll send you email and social media swipe copy as well as social media graphics to make it all easy! I’ll even include a suggested posting / sending schedule for you to make promotion easy or outsource it.
During the promotion phase, as the summit is running, and for a week after the summit is complete, we’ll also be promoting the Get Booked Toolkit. This includes an All-Access Pass for the replays and worksheets as well as additional bonuses we’ll all throw in. This will provide immense value to our attendees, while making the work of promoting and creating a presentation worthwhile by allowing you to bring in affiliate commissions. Yay!
So this all sounds great, but what kind of work does it require of you? Let’s chat about it! My goal is to make this all as easy as possible so we can all have a blast while providing great value and growing our businesses.
The first thing I’ll need is some very basic information from you so I can finish up our registration page and Speakers page.
This information includes:
Once you give me the thumbs up that you’re in, I’ll send you a link where you can upload all this information super easily.
The next thing I’ll need is for you to schedule your presentation slot! Click here to see the list of times that are available and to schedule yours. (Slots are first-come first-served so if you have a tight schedule be sure to grab your spot right away)
While your presentation will be pre-recorded, you’ll still be required to be in the chatbox live during your time slot to answer questions and connect with attendees. During this slot, once your presentation has had time to air, you’ll also be able to jump into the Facebook group for an encore and to answer any great questions that weren’t answered in your presentation. (These Facebook lives will also be added to the Toolkit).
Next up is your presentation! This is a 35-40 minute pre-recorded presentation that is meant to be more friendly and casual than perfect and structured. We want our attendees to learn something great, while having fun in the process.
Please structure your content in a way that allows attendees to walk away feeling like they've really learned something, rather than a webinar format where they feel like they're missing something that they need to buy from you asap. I could list the things to refrain from to avoid that format, but I think we’re all pretty familiar 😉
With that being said, you have your choice of the following presentation formats:
No matter what format you choose, you are free to use your presentation however you’d like in the future.
Your presentation should include great, actionable content. Here’s the suggested format:
Presentations are due by Monday, August 12.
You can find a quick PDF with all of these guidelines here.
Along with each presentation will be a worksheet. There are a few reasons behind this:
The content of the worksheet should follow along with your presentation and encourage attendees to take action. You are more than welcome to include links and a call-to-action at the end.
Like I said, this process is meant to be as easy as possible so you have a couple options. You can either:
If you choose to go with option 1, your worksheet will be due along with your presentation on Monday, August 12.
If you choose options 2 or 3, your presentation is due on Monday, July 29 to give my team time to take care of it.
The Get Booked Toolkit will be a huge addition to the presentations we’re running. To make it even more valuable, I’ll ask each of you to provide one resource to add.
This includes things like:
It’s totally up to you to decide whether you’d like to create something new or provide something you already have. While this isn’t required, it’s highly encouraged that you participate.
Anyone who does contribute a premium resource (aka not something you're giving away for free somewhere else) will get a 50% affiliate commission on sales, rather than 40%.
Information for these resources is due on Monday, August 12. You'll receive a questionnaire to fill out closer to that time to make passing the information to me nice and simple.
The power of an online summit comes from a group of experts coming together for a single cause. The joint promotion that happens because of that is a huge benefit to everyone involved.
Because of that, everyone is encouraged to share on social media and to email their lists during the promotion period, starting on August 12.
You’ll want to share using your affiliate link (which you can set up here) so you can get in on the 40% commission that will come from any Toolkit sales (50% if you've contributed a premium bonus).
Swipe copy and graphics will be available shortly.
And last comes participation during the week of the event. Since we’ll already have done the work of creating the presentations and extra resources, we’ll be able to sit back and relax for the most part!
All I ask is that you participate in the chat during your presentation slot and interact in the Facebook group throughout the week to help attendees stay excited and engaged.
While you are not required to attend the events of other speakers, it’s highly encouraged! We’ll be able to get some great discussions going about the topics being presented.
While summits are great for overall visibility and making new connections, a little extra income never hurts either, right?
That’s exactly why I’ve set up an affiliate program for the Get Booked Toolkit where you’ll receive a commission from all sales from traffic you refer to the event. Payouts will be made by Friday, September 13.
The commission structure is as follows:
The pricing structure will be:
To make it as easy as possible for you to generate extra income, I will be sending email and social media swipe copy as well as social share graphics soon. However, you’re more than welcome to write your own copy and even run your own Facebook ads.
Just remember to use your affiliate link, which you can create or look up here.
As with all affiliate promotes, be sure to disclose that you’re an affiliate when sharing with your audience.
Within the coming weeks I’ll email you a link to the Google Drive folder as well as update this page with links to the following:
Phew, that was a lot to cover! You’re awesome for making it this far 🙂
For the sake of clarity, here are your current action steps:
Remember to grab your to do list and get things added to your calendar. Because if you’re like me, if it’s not in your calendar (Trello for me) it doesn’t exist.
Here’s a roundup of our important dates: